BRANDING,
REBRANDING
What makes a customer a committed supporter of your product, service and therefore your company? It depends a lot on the field of expertise, the quality of the product, but also on the visual communication of your company. A memorable image that cannot be confused with your competitors will be the first element of your brand that your prospective consumer will encounter. This sense of familiarity is what will drive your brand in the future.
THE DESIGN PROCESS
Uniqueness
You get a unique concept that lays the foundation for
the direction of your brand's visual communication for the next few years.
IN-DEPTH
INTERVIEW
After a very thorough creative BRIEF and a few long conversations, we will start working together, and success is guaranteed!
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design work
During the design process
we work together continuously to achieve the best results.
final results
With the new brand in place, there is still a lot of work to be done before it becomes a real brand, so we will continue to build on the collaboration we have established.
CHOOSE WHAT YOU NEED!
RÉDEI REBRAND
REBRAND
Are you a long-established company with an established client base? Would you like to keep some of your familiar logo, but at the same time update and modernise your corporate identity?
If you are looking to rebrand your existing logo and image, you are in the right place! I am a systems thinker, so it's not difficult for me to rebrand your corporate identity to match your existing, already established identity colours and shapes. That said, you can even get a completely new proposal to replace the old one that you wouldn't have thought of before.
Why choose me?
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Because over the years I've successfully helped a number of local brands with their image refresh.
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In each case I offer several solutions, even if we start with a specific idea.
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If required, I can also offer you a package deal to immediately enhance your corporate identity.
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I can help you choose the elements of your corporate identity and suggest new ones.
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I also design promotional materials and creative visuals.
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I am also proactive and can make content suggestions that can help you with your branding.
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I deliver the branding elements ready to print with the actual content in hand, making them easier and more cost-effective to implement.
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You will receive the identity elements in a transparent package, which allows for future re-productions.
REBRAND PRICES
The number of design elements can vary enormously depending on what the company does, so I can only price this after my own suggestions and a thorough needs assessment. For example, if you also have products, REBRAND can involve redesigning their packaging, as a brand refresh is a great way for a brand that has been on the market for years to reposition itself to its customer base. A refresh can not only boost sales, but is almost expected from time to time for brands that perform well. Contact me with confidence!
SLIDE SC REBRAND
CORPORATION GROUP BRAND
If several companies want to work together to create a common portfolio of companies and the resulting and strengthened Group of Companies wants to communicate its business successes in the market in a unified form, then Group of Companies branding is an obvious step. This is the case in the example below, where companies with the name Capital, which operate in several areas, wish to form a CAG in the future. Since Jobcapital is the flagship company, its logo and branding will be "inherited" by all members of the future group.
After the logo rebranding, a common corporate identity design is used to create a visually unified corporate communication between the companies, demonstrating the fact of belonging through a cohesive overall image that is distinct in colour but still unified.
During the planning process, several different concepts were developed, of which the first version was implemented. Not only the corporate identity elements were developed, but also the forms of online communication, a slogan, indoor displays, corporate brochures, a publication and a presentation template.
Client review
Jobcapital ⭐️ ⭐️ ⭐️ ⭐️ ⭐️
"The assignment involved a very complex task. On the one hand, we wanted a new look by improving old elements, on the other hand, we were asked to develop new content. In addition, we wanted to develop a uniform, yet distinct corporate identity for each company group. I think we have done a very good job in developing our brand and group identity. We are satisfied with the quality of the work and the workmanship."
Zoltán Péter Papp
Managing Director I CEO
Jobcapital Ltd.
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The Corporate Group Branding
process...
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I accompany you through the design process from the birth of the brand to its first launch.
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I develop the style that best suits the brand, building a creative concept to launch it.
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I write the slogan, creative headlines and sub-headlines, advertising copy or blog posts to match.
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I help you choose the elements of your branding so that your business can be presented tastefully and all its elements can work together coherently as the branding elements.
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I design presentation templates, company brochures, other publications to present your company or brands.
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I can also design your online interfaces and advertisements.
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I can design custom vehicle decoration on request.
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The accepted artwork will be delivered in print quality with real content.
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I support you in the maze of production, I recommend a manufacturer if required, I coordinate technical issues with an existing manufacturer.
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If required, I will draw up a design manual for the editing of all design elements.
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You can count on close cooperation throughout the project, I am always available, happy to advise and keep you informed of developments.
CORPORATION BRANDING
Brand building is a commitment on both sides. It requires a long-term and close collaboration that can last for years, as it is not a quick process and involves a lot of work. If we mutually understand each other's goals and can work well together, it can be a successful and fruitful process that will have a tangible impact on your company's future and its revenue growth, as well as the potential for a mutually rewarding working relationship.
This has been the case in our work with BONUS Ltd. for more than 7 years. During this time, the company's entire corporate identity has been updated, from the start of the existing logo redesign (which you can read more about here), to the corporate identity elements, from corporate brochures, indoor and outdoor displays, POS (point of sale) and Displays, to the design of exhibition stands at international fairs, to website design and vehicle advertising.
It is hard to list the amount of joint work that adds to the company's growing success in both domestic and international markets to the mutual delight of all. Our collaboration has seen the company's 2 existing product brands updated and 3 new brands added to the range, which have since grown into separate product lines.
More than 100 product packs were designed within the brands, the launch of which has resulted in a level of sophistication that has seen the popularity of the brands rise to a measurable level in this saturated market. Feedback suggests that the domestic buying public also often perceives the brands as foreign products because of their sophisticated presentation.
Client review
Bonus ⭐️ ⭐️ ⭐️ ⭐️ ⭐️
"Back in 2015, I asked for recommendations in the SME Marketing Facebook group for freelancers or agencies that the group members would recommend based on their work. The tender has since been successfully closed. László Sándor's application stood out from the rest, so we were particularly pleased that, despite the criteria set out in the call for proposals and criticised by some, we managed to find a partner who fully met them. We have been working closely with Laki ever since and I can recommend him to anyone who expects demanding and precise work in the field of corporate identity, product packaging, web design or even product photography."
Andrej Botos
Marketing manager,
Bonus Kft.
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Result
Forbes Magazine September 2022
"Bonus Ltd. has risen to the level of German competitor VILEDA, a global brand, and in the past seven years has grown to become Hungary's largest cleaning products manufacturer and the mopping superpower of the Central European region."
Balázs Oberfrank
Journalist
Forbes Magazine
”
My product images have been created with very careful and sophisticated digital post-production,
so that they showcase the products in a spectacular way. Thanks to their quality, these images have an advertising value in their own right, and their quality allows them to be used in a variety of formats, including truck tarpaulin size. They can also be used with a natural background, without background, before other colour or piccture background.
Many product packaging images were created in advance of production, combining photographic basics with digital packaging design visuals to achieve an even more perfect and high quality effect. These product images, produced with very thorough and sophisticated digital post-production, are much more striking than product photos that usually show the shortcomings of printing techniques.
The imagery of the finished product packaging and the huge amount of product data is clear and easy to understand, product catalogue, with a number of custom-designed explanatory icons, pictograms and additional mood images, which illustrated both the product benefits and the wide range of products.
By combining high quality and well-done post-production imagery with digital visuals, we created unique and eye-catching vehicle ads. To this end, several of the company's trucks provide a "self-driving" advertising platform, which, thanks to their frequent changes of location, are used to showcase the products and further increase brand awareness with each delivery.
Bonus Brand Book / Vállalati arculati kézikönyv borító
Bonus Brand Book / Vállalati arculati kézikönyv Fejezet címoldal
Bonus Brand Book / Vállalati arculati kézikönyv beloldal, arculati színek, logómegjelenések
Bonus Brand Book / Vállalati arculati kézikönyv borító
It is also worthwhile to crown such a large-scale branding exercise with the drafting of a branding manual, which includes the basic principles of branding, the editorial schemes of its elements and the rules of each branding concept for easier use later. This can be done at a price depending on the number of elements, so it is possible to price them after a thorough assessment of requirements.
YOU WANT TO BUILD A BRAND WITH ME?
Ask questions or make an appointment!
DID YOU NOT KNOW YOURSELF?
Then have a look at my other services...
Icon drawing
For custom drawing or photo-based
icons I need
Packaging
I have products, packaging I would like
to have designed
Illustration
For digital or manual drawing, painting, infographics I need
Website
I want to design a website, webpage, webshop